•Convert emails from multiple campaigns to a new upgraded HTML email template including proofreading and editing. •Fully test converted emails for deliverability, content and design using our email vendor platform, Exact Target. •Provide input on marketing copy changes to the emails •Execute on a plan for new landing pages to be registered with top search directories and top content sites to promote Natural Search (SEO) traffic. •Weekly monitoring and measurement of Natural Search (SEO) top keywords. •Reorganization of over 20,000 paid search keywords with related tracking URLs.

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