Require an intern to: -devise business to consumer integrated marketing campaigns with the aim of acquiring and retaining customers -manage the procedure, implementation, tracking and measurement of marketing campaigns -brief and oversee the work of internal and external agencies such as designers, animators and printers who will deliver much of the campaign activity work within a budget and report any overspend -write, edit and proofread copy for promotional materials within marketing campaigns -ensure that the organizations brand and identity is adhered to in campaigns and all communication channels -deliver regular reports of campaign results, including web analysis and evaluation -maintain regular management of the ROI of campaigns -collect and use data to inform new campaigns and the evaluation of existing campaigns -take responsibility for the organization of any trade shows or exhibitions -administer the websites -keep abreast of current marketing trends

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